April Fools Day has just ended. While the day comes once a year, it had a more important status as it came after the year of the pandemic. People needed to laugh a lot at something.
Celebrating the day like every year, many brands decided to come together and outdo each other. Several brands launched their fake products and services that day. And while some were smart enough to get the hang of the trick, there were many who were pretty easily convinced.
Asia’s Largest Home Service Provider, Urban Company, he had an interesting way of fooling people. The brand researched all those who have had a real struggle to get up in time for their morning zoom calls. Urban Company’s new #AlarmAtHome service was said to send a trained professional to wake you up from your sleep, no matter what.
Our new #AlarmAtHome service for those who take sleep a little more seriously! 😴
Wherever you are, we promise we’ll wake you up with a great day!
Toh apne time ka karo sahi use, #UrbanCompany karo choose!
Don’t forget to use the promo code “AbTohUthJa” with a 50% discount! 😎 pic.twitter.com/n2RSNdFMLO
– Urban Company (@urbancompany_UC) April 1, 2021
WaveCo-founder and CEO, Bhavish Aggarwal He devotedly implemented the April Fools’ joke with a video ad for the so-called Ola AirPro, a fully autonomous electric flying car. The company released an official announcement of the launch of said car. And well! We have to say that they fooled us for a second there.
Excited to introduce the world’s first and only fully autonomous electric flying car. The Ola AirPro. Ab har bharegi udaan family. Try flights now at https://t.co/UbwKCwikg1 #OlaAirPro #TheFutureIsHere @Olacabs @OlaElectric pic.twitter.com/dy31ZS8FQ8
– Bhavish Aggarwal (@bhash) April 1, 2021
To engage your customers, Volkswagen decided to improve on April Fool’s game and change the brand name. The car brand announced the launch of the Voltswagen, which is “similar to Volkswagen, but with a renewed focus on electric driving.”
We know 66 is an unusual age to change your name, but we’ve always been young at heart. Introducing Voltswagen. Similar to Volkswagen, but with a renewed focus on electric driving. Starting with our all-new all-electric SUV, the ID.4, available today. #Voltswagen # ID4 pic.twitter.com/pKQKlZDCQ7
– Volkswagen (@VW) March 30, 2021
Talk about being futuristic! Flipkart He fooled us all in the most unexpected way. The brand claimed that they will now accept Bitcoins as a form of payment.
The future is here. We now accept Bitcoin as a convenient form of payment. Update your application now. pic.twitter.com/l3MlY2qwRd
– Flipkart (@Flipkart) March 31, 2021
Keventers He’d built the joke for days marketing his not-so-real Bhang-flavored smoothie. It was only on April Fools’ Day that the brand revealed that joke on its Instagram account and we were disappointed.