Chumbak has become one of the most stylish home decor and accessories brands in India. The range of products offered by the brand is wide and has the most exclusive colorful design. The brand gained popularity in a short time and has become one of the leading brands in its field in the country.
Chumbak, based in Bangalore, is the result of the hard work and vision of its founders. Shubhra Chadda and Vivek Prabhakar. The brand started as a souvenir shop in 2010.
The couple shared a love of travel and wanted people to take back memories of their time in the country. They found that there were not many varieties when it came to souvenirs and the proprietary replica of the Taj Mahal and local handicrafts were available. They came up with a brand that offered options that were stylish and reflected the Indian feel.
Shubhra & Vivek started the business with an initial investment of Rs 40 Lakhs which they obtained by selling their 3BHK apartment in Bangalore and raising capital for their unique property. In a couple more years, the brand added many more products to its range, such as stationery, bags and purses, jewelry, key chains, apparel and home furnishings.
In 2014, the brand became so popular that it decided to open its first flagship store in Indiranagar. The brand took this opportunity to present its range of home décor in its extravagant yet elegant designs.
The couple expressed their happiness at having the opportunity to start their company in Bangalore, as the city has always been welcoming of new ideas. Chumbak is now aiming for the target of Rs 400 crore for its annual income in the coming years.
The brand’s achievements can be attested to by the fact that Google has recently selected Chumbak as one of the top three companies worldwide for a case study on how companies have successfully used Google services.